I spend significant time with search engine optimization. However, I also spend a LOT of time on the site design so once the visitor finds our site, they find exactly what they want in a short amount of time.

I listen to The Smart Passive Income Podcast regularly. Pat gives out a lot of solid information and his tone is motivational, so give it a try. Recently he produced an informative video that I think everyone should watch. It covers some really good points about features I like to add to sites to guide visitors to get the most out of our content as well as be clear about the hoped-for results from each visit.